Flagship feature
LoyalFans ads tracking that survives iOS and ad blockers.
Click IDs (fbclid, ttclid, scclid, gclid) are persisted by your tracking link, matched to the LoyalFans sale, and sent server-side with the real 80% creator net value.
Pixel-only vs server-side
Net revenue formula: Conversion Value = Gross Amount * 0.80
| Pixel only | LoyalFans API server-side | |
|---|---|---|
| Data captured | 50-65% (iOS, ad blockers) | 99.8% capture rate |
| Conversion value | Gross, often missing | Real creator net (80%) |
| Deduplication | Manual | Automatic event_id |
| Refunds & chargebacks | Not reported | Adjusted server-side |
| ROAS reporting | Estimated | Real ROAS per creator |
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